by Emil Eji | Nov 1, 2021 | Digital Marketing
There’s a reason why almost every startup uses email marketing tools to engage with their users — they’re super effective in terms of cost and results. And, the best part is that you don’t need to be an expert to take advantage of this... 
by Emil Eji | Oct 27, 2021 | Digital Marketing
In your digital marketing journey, you might have heard about A/B testing. It is a simple concept that many people often misunderstand. If simply put, marketers test different variations of their landing pages or email subject lines side by side to determine which is... 
by Emil Eji | Sep 14, 2021 | SEO
Link building is inevitable if you want to top search engine optimization. On that note, one of the best ways to improve your website’s rankings on Google is to build high-quality backlinks to your website. Backlinks are the strongest determinant of search... 
by Emil Eji | Sep 9, 2021 | WordPress
Landing page Vs Website. The conflict takes place in our minds when we decide to create an online presence for our brand. But there is something that needs to be understood by everyone. Landing pages and websites serve different purposes for a brand. So, the question... 
by Emil Eji | Aug 29, 2021 | Marketing Tools
Artificial Intelligence and Natural Language Processing are entering every field to deliver a more human-like experience. Today, content marketing, which always remained opaque to such advancements, has become no exception. Advanced technology has crept into the field...
